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Pricing
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Pay for Performance |
You pay only when someone clicks a listing that takes them directly to your site. Customers research and refine their results in Shopping or Product Search to pinpoint what they want. That way, when they click your listing, you get more bang for the buck. |
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Take Advantage of Category-Based Pricing |
Prices are based on product category. Find cost-per-click by category in the Rate Card below. See category definitions. |
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Savings for Yahoo! Store/Merchant Solutions Customers |
Take 20% off in all categories if you have a Yahoo! Store or Merchant Solutions account. Be sure to sign up through the link in your Store Manager. |
| CATEGORY |
PRICING (Cost per Click) |
| Apparel |
$0.25 |
| Apparel > Accessories > Bags, Handbags and Wallets |
$0.25 |
| Apparel > Accessories > Eyewear > Sunglasses |
$0.25 |
| Apparel > Baby and Toddler |
$0.25 |
| Apparel > Maternity Clothing |
$0.25 |
| Apparel > Shoes > Athletic |
$0.25 |
| Automotive |
$0.25 |
| Automotive > Tires |
$0.25 |
| Automotive > Wheels |
$0.25 |
| Computers and Software |
$0.50 |
| Computers and Software > Desktops |
$0.50 |
| Computers and Software > Ink and Cartridges |
$0.75 |
| Computers and Software > Laptops |
$0.50 |
| Computers and Software > Monitors |
$0.50 |
| Computers and Software > PDAs |
$0.50 |
| Computers and Software > Printers |
$0.50 |
| Computers and Software > Scanners |
$0.50 |
| Computers and Software > Servers |
$0.50 |
| Computers and Software > Software |
$0.50 |
| Computers and Software > Storage |
$0.50 |
| Electronics |
$0.50 |
| Electronics > Camcorders |
$0.50 |
| Electronics > Car Audio |
$0.50 |
| Electronics > Cell Phones |
$0.50 |
| Electronics > Digital Cameras |
$0.60 |
| Electronics > DVD Players |
$0.50 |
| Electronics > DVRs |
$0.50 |
| Electronics > Home Audio |
$0.50 |
| Electronics > Home Theater Systems |
$0.50 |
| Electronics > Portable Audio > MP3 Players |
$0.50 |
| Electronics > Televisions |
$0.50 |
| General Merchandise |
$0.15 |
| Gifts and Occasions |
$0.25 |
| Gifts and Occasions > Flowers |
$1.00 |
| Gifts and Occasions > Gourmet |
$0.25 |
| Health and Personal Care |
$0.35 |
| Home and Garden |
$0.30 |
| Home and Garden > Major Appliances |
$0.30 |
| Home and Garden > Garden and Patio |
$0.30 |
| Home and Garden > Housewares |
$0.30 |
| Home and Garden > Housewares > Vacuums |
$0.30 |
| Home and Garden > Kitchen > Small Appliances |
$0.30 |
| Home and Garden > Tools and Hardware |
$0.30 |
| Jewelry |
$0.50 |
| Jewelry > Diamonds |
$1.00 |
| Jewelry > Watches |
$0.50 |
| Religious and Spiritual |
$0.15 |
| Sports and Outdoors |
$0.25 |
| Sports and Outdoors > Fitness |
$0.25 |
| Toys, Hobbies and Collectibles |
$0.25 |
| Toys, Hobbies and Collectibles > Arts and Antiques |
$0.25 |
| Toys, Hobbies and Collectibles > Toys |
$0.25 |
| Travel and Leisure |
$0.25 |
| Travel and Leisure > Luggage |
$0.25 |
