Product: Content Match

Content Match™ enables Yahoo! Search Marketing’s Distribution Network to monetise editorial pages by leveraging user interest. Targeted Content Match results are displayed to users based on the specific content they are reviewing on sites form our Distribution Network. The listings shown are determined by the relevancy of a bidded search term to the content of the page.

Why Content Match?

Yahoo! Search Marketing offers its Distribution Network both a dynamic and editorial solution for the choice of keywords therefore providing a tailor made and highly relevant solution. Our superior economics provides increased revenue potential, plus we provide the account management support to optimise the implementation regularly.

Customised Content Match implementations are available for companies that generate more than 5 million page impressions on a monthly basis.

Contact Yahoo! Search Marketing