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Mobile Sponsored Search

How much does it cost?

You spend only what you want to spend.
You are only charged when your ad is clicked. And, we will never charge you more than your bid. Bids start at £0.05 per click.

The amount you’re willing to pay for each click is your maximum bid.
  • Your maximum bid can be as little as £0.05 per click.
  • You’ll never be charged more than your maximum bid for a click, and could sometimes be charged less.
  • The ad with the highest maximum bid appears at the top of the search results page.
You control your budget.
You establish how much you would like to spend each day or month. You can change this amount at any time.
  • We will attempt to spread monthly budgets evenly throughout the month.
  • You can set a daily spending limit for your entire account, or just specific campaigns.
  • Your ads will stop appearing in search results if your daily spending limit has been met.*
You can view your potential results.
When you sign up, you'll be able to see how much traffic you potentially could get to your mobile website.

The above graph is for illustration purposes only – actual monthly forecast figures will vary based on keyword/bid specified.


* Please note: Your daily spend cap is a target only. You may see fluctuations in your actual daily click charges of up to 10% above your daily spend limit due to changes in search volume, but your total monthly click charges should be close to your target monthly budget (target monthly budget is calculated as 30 times your daily spend cap, for a rolling 30 days).

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