1. Online business basics - Get online today
2. Sponsored search advertising - Get noticed online
3. E-commerce 101: Sell online
4. Web site building: Look professional online
5. Succeeding in a post-Katrina environment
6. Business survival tactics - Be prepared!

• Domains: want an address on the web, like www.mycompany.com? Now's your chance to get one!
• Basic web page: we'll help you build a basic web page and give you the tools to build a more complex web page in the future
• Business email: we'll give you your own business email addresses, like businessowner@mycompany.com
• Local listing: want people to be able to find you when they search online for your business? So do we! We'll show you how.

• Spend time thinking about what you want your domain to be
• Visit http://domains.yahoo.com to start exploring available site address options
• Bring a copy of your company's contact information and a brief company overview

• A list of the goods and/or services you want to promote online.
• Bring examples of advertising you're now doing - directory, newspapers, coupons
• Jot down words or phrases that best describe your products and services
• Give some thought to the budget you plan to allocate to search advertising after Back in Business, so Yahoo specialists can help you plan your campaign.
• Visit Search Marketing's Resource Center to learn about helpful features like:
• Bid Management Tools
• Keyword Selector Tool
• Sponsored Search 101

This session will answer your questions and give you a jump-start on getting your site set up and open for business. After a walk-through of set-up and management steps, there will be a Q&A, followed by initial hands-on development of your new Yahoo! Merchant Solutions e-commerce store.

We'll also set you up with a local listing, so prospective customers in your area can find you when they do an online search for your business.

• Your product Information in digital format
  Excel is preferred. Bring on CD or email to yourself where it's accessable at the event
  Product name, description, price, digital photo (Note: If you do not have digital photos, you may bring actual products (up to 5 products per attendee)
• Company logo and brief company description
• Domain: you'll want to think of a good web address for your company, like http://www.mycompany.com. Go to http://domains.yahoo.com to see what's available

In this beginning web page session, we will show you how to design, build, and manage a professional looking business site. You will learn to use Yahoo! SiteBuilder, a free and easy to use tool, which you can use to create your site. At the Back in Business event you'll receive the support of professionals who can share best practices and help you get started.

We'll also set you up with a local listing, so prospective customers in your area can find you when they do an online search for your business.

• Company logo, if you have one, in digital format (as an attachment in a web-based email account like Yahoo or on CD).
• Company description, description of products or services offered, and company contact information.
• Any digital pictures you'd like on your new business web site (in email or on CD)
• If you do not currently have a company web address (domain), spend some time thinking about what you would like it to be. Go to http://domains.yahoo.com for ideas.

Your products or services may have changed. Are your "old" product lines the ones you should be offering now?

Your marketing and promotional vehicles may have changed too. How should you promote your business now?

Participate in this seminar and meet Small Business Development Center personnel who are helping businesses answer these questions every day.

From updating your marketing plan to information about funding and tax incentives for business owners, don't miss this session.

This session will be presented by Kevin Grace of the Louisiana Small Business Development Center, with information from PERI (Public Entity Risk Institute).